Optimizing Your LinkedIn Profile

Optimizing Your LinkedIn Profile

When prospects google you, they’re going to find you in two places- your website or on your social media- your LinkedIn profile.  That’s why it’s essential to ensure your LinkedIn profile is updated. Think of your LinkedIn profile as a foundation for...
How to get raving reviews

How to get raving reviews

When we work with advisors, one of the questions is, do you have testimonials or reviews?  The answer is usually “Do you think I really need testimonials?” or “No, but I can get some, but I don’t know how.” Let’s deal with answer...
Your Prospect Funnel

Your Prospect Funnel

Your Prospect Funnel So…your prospect has signed up for your lead magnet. Now what?  When a prospect signs up for your lead magnet, this means two things:  First, this person is a qualified lead.   They are expecting a series of emails from you.  This is an email...
How to grow your business online

How to grow your business online

How to Grow Your Business Online One of the questions we often get is how do I grow my business? One of the most effective ways to grow your business is through a lead magnet funnel. A lead magnet is an asset (ex., Checklist, videos, or eBook) that positions you as...
Top 3 social media questions

Top 3 social media questions

The top 3 questions we get from financial advisors about social media are: Why do I need social media?  Which platform should I use?  Oh crap, what should I post? (Sometimes, there’s a more colourful word used instead ☺)   1.Why do I need social media? ...